diff --git a/.github/workflows/build.yaml b/.github/workflows/build.yaml
index 1e24a9778c2d2..3c62445832a0b 100644
--- a/.github/workflows/build.yaml
+++ b/.github/workflows/build.yaml
@@ -661,6 +661,21 @@ jobs:
         run: |
           ./scripts/ci/lib.sh registry_rw_login "quay.io/${QUAY_ORG}"
 
+      - name: Build operator helm chart
+        if: matrix.arch == 'amd64'
+        run: make -C operator/ chart
+
+      - name: Bundle chart to preserve permissions
+        if: matrix.arch == 'amd64'
+        run: tar -cvzf "$(pwd)/operator-chart-${{ matrix.name }}.tgz" -C operator/dist/chart .
+
+      - uses: ./.github/actions/upload-artifact-with-retry
+        if: matrix.arch == 'amd64'
+        with:
+          name: operator-chart-${{ matrix.name }}
+          path: operator-chart-${{ matrix.name }}.tgz
+          if-no-files-found: error
+
       - name: Build Operator Bundle image
         if: |
           matrix.name != 'STACKROX_BRANDING'
diff --git a/.github/workflows/release-ci.yaml b/.github/workflows/release-ci.yaml
index f28143aa12eaf..b97210c1842c5 100644
--- a/.github/workflows/release-ci.yaml
+++ b/.github/workflows/release-ci.yaml
@@ -96,6 +96,12 @@ jobs:
       - uses: ./.github/actions/download-artifact-with-retry
         with:
           name: cli-build
+      - uses: ./.github/actions/download-artifact-with-retry
+        with:
+          name: operator-chart-RHACS_BRANDING
+      - uses: ./.github/actions/download-artifact-with-retry
+        with:
+          name: operator-chart-STACKROX_BRANDING
       - name: Publish Helm charts to stackrox/release-artifacts
         env:
           STACKROX_TAG: ${{ github.ref_name }}
@@ -109,7 +115,7 @@ jobs:
           mkdir -p "${HOME}/.local/bin"
           mv bin/linux_amd64/roxctl "${HOME}/.local/bin/roxctl"
           scripts/ci/lib.sh \
-            push_helm_charts "${STACKROX_TAG}"
+            push_helm_charts "${STACKROX_TAG}" "$(pwd)/operator-chart-RHACS_BRANDING.tgz" "$(pwd)/operator-chart-STACKROX_BRANDING.tgz"
 
   # Publish `roxagent` and `roxctl`.
   publish-cli:
diff --git a/CHANGELOG.md b/CHANGELOG.md
index 6b2e6d25fccd1..7a18d987fd5ec 100644
--- a/CHANGELOG.md
+++ b/CHANGELOG.md
@@ -18,6 +18,7 @@ Changes should still be described appropriately in JIRA/doc input pages, for inc
   roxctl's "central crs generate" supports specifying a maximum number of cluster registrations
   using the new parameter "--max-clusters".
 - ROX-24311: Detection and enforcement for pods/attach Kubernetes event.
+- ROX-33099: New Operator Helm Chart is now the only recommended way to install on non-OpenShift clusters.
 - ROX-33098 (Tech Preview): Effective path and Actual Path have been combined into a single File Path policy criterion.
 - ROX-33156 (Tech Preview): A new default policy category called "File Activity Monitoring" is now available.
 
diff --git a/operator/Makefile b/operator/Makefile
index 41fd03d136a46..f4ddaefad8346 100644
--- a/operator/Makefile
+++ b/operator/Makefile
@@ -323,7 +323,9 @@ build-installer: manifests generate kustomize ## Generate a consolidated YAML wi
 chart: kubebuilder manifests ## Generate a helm chart with all necessary resources.
 # The dependency above makes sure protos are up to date, so we can skip this time-consuming process below
 # by specifying the SKIP env var. Otherwise each target that kubebuilder invokes (and there is a bunch) would regen protos.
+	if [ "$(ROX_IMAGE_FLAVOR)" = opensource ]; then sed -i'.bak' -e 's,^projectName: rhacs-operator,projectName: stackrox-operator,' PROJECT; fi
 	ROX_OPERATOR_SKIP_PROTO_GENERATED_SRCS=true $(KUBEBUILDER) edit --plugins=helm/v2-alpha --force
+	if [ "$(ROX_IMAGE_FLAVOR)" = opensource ]; then mv PROJECT.bak PROJECT; fi
 	sed -i'.bak' -e 's,0.1.0,$(VERSION),g' dist/chart/Chart.yaml
 	rm -f dist/chart/Chart.yaml.bak
 
diff --git a/operator/PROJECT b/operator/PROJECT
index 0d297bd10cc76..ec8ed40dc8330 100644
--- a/operator/PROJECT
+++ b/operator/PROJECT
@@ -11,7 +11,7 @@ plugins:
     output: dist
   manifests.sdk.operatorframework.io/v2: {}
   scorecard.sdk.operatorframework.io/v2: {}
-projectName: rhacs-operator
+projectName: stackrox-operator
 repo: github.com/stackrox/rox
 resources:
 - api:
diff --git a/scripts/ci/lib.sh b/scripts/ci/lib.sh
index 3708bb4b9352c..f57ff3e60cbe6 100755
--- a/scripts/ci/lib.sh
+++ b/scripts/ci/lib.sh
@@ -1111,11 +1111,13 @@ publish_openapispec() {
 }
 
 push_helm_charts() {
-    if [[ "$#" -ne 1 ]]; then
-        die "missing arg. usage: push_helm_charts <tag>"
+    if [[ "$#" -ne 3 ]]; then
+        die "missing arg. usage: push_helm_charts <tag> <operator_rhacs_chart_tarball> <operator_stackrox_chart_tarball>"
     fi
 
     local tag="$1"
+    local operator_rhacs_chart_tarball="$2"
+    local operator_stackrox_chart_tarball="$3"
 
     echo "Publish Helm charts to github repository stackrox/release-artifacts and create a PR" >> "${GITHUB_STEP_SUMMARY}"
 
@@ -1123,11 +1125,16 @@ push_helm_charts() {
     local secured_cluster_services_chart_dir
     central_services_chart_dir="$(mktemp -d)"
     secured_cluster_services_chart_dir="$(mktemp -d)"
+    operator_chart_dir="$(mktemp -d)"
     roxctl helm output central-services --image-defaults=rhacs --output-dir "${central_services_chart_dir}/rhacs"
     roxctl helm output central-services --image-defaults=opensource --output-dir "${central_services_chart_dir}/opensource"
     roxctl helm output secured-cluster-services --image-defaults=rhacs --output-dir "${secured_cluster_services_chart_dir}/rhacs"
     roxctl helm output secured-cluster-services --image-defaults=opensource --output-dir "${secured_cluster_services_chart_dir}/opensource"
-    "${SCRIPTS_ROOT}/scripts/ci/publish-helm-charts.sh" "${tag}" "${central_services_chart_dir}" "${secured_cluster_services_chart_dir}"
+    mkdir "${operator_chart_dir}/rhacs"
+    tar -zxf "${operator_rhacs_chart_tarball}" -C "${operator_chart_dir}/rhacs"
+    mkdir "${operator_chart_dir}/opensource"
+    tar -zxf "${operator_stackrox_chart_tarball}" -C "${operator_chart_dir}/opensource"
+    "${SCRIPTS_ROOT}/scripts/ci/publish-helm-charts.sh" "${tag}" "${central_services_chart_dir}" "${secured_cluster_services_chart_dir}" "${operator_chart_dir}"
 }
 
 gitbot() {
diff --git a/scripts/ci/publish-helm-charts.sh b/scripts/ci/publish-helm-charts.sh
index 17300684e3562..f12baf290564b 100755
--- a/scripts/ci/publish-helm-charts.sh
+++ b/scripts/ci/publish-helm-charts.sh
@@ -11,17 +11,20 @@ set -euo pipefail
 remote_repository="https://github.com/stackrox/release-artifacts.git"
 remote_subdirectory="helm-charts"
 
-version="$1"
-central_services_chart="$2"
-secured_cluster_services_chart="$3"
+version="${1:-}"
+central_services_chart="${2:-}"
+secured_cluster_services_chart="${3:-}"
+operator_chart_dir="${4:-}"
 
 [[ -n "$version" ]] || die "No version specified"
 [[ -n "$central_services_chart" ]] || die "No central services chart path specified!"
 [[ -n "$secured_cluster_services_chart" ]] || die "No secured cluster services chart path specified!"
+[[ -n "$operator_chart_dir" ]] || die "No operator chart path specified!"
 
 echo "Publishing charts for version $version"
 echo " Central Services Chart location: ${central_services_chart}"
 echo " Secured Cluster Services Chart location: ${secured_cluster_services_chart}"
+echo " Operator Chart location: ${operator_chart_dir}"
 
 if is_release_test_stream "$version"; then
 	# send to #acs-slack-integration-testing when testing the release process
@@ -45,11 +48,13 @@ mkdir "${tmp_remote_repository}/${remote_subdirectory}/${version}"
 
 cp -a "${central_services_chart}/opensource" "${tmp_remote_repository}/${remote_subdirectory}/${version}/central-services"
 cp -a "${secured_cluster_services_chart}/opensource" "${tmp_remote_repository}/${remote_subdirectory}/${version}/secured-cluster-services"
+cp -a "${operator_chart_dir}/opensource" "${tmp_remote_repository}/${remote_subdirectory}/${version}/operator"
 
 mkdir "${tmp_remote_repository}/${remote_subdirectory}/rhacs/${version}"
 
 cp -a "${central_services_chart}/rhacs" "${tmp_remote_repository}/${remote_subdirectory}/rhacs/${version}/central-services"
 cp -a "${secured_cluster_services_chart}/rhacs" "${tmp_remote_repository}/${remote_subdirectory}/rhacs/${version}/secured-cluster-services"
+cp -a "${operator_chart_dir}/rhacs" "${tmp_remote_repository}/${remote_subdirectory}/rhacs/${version}/operator"
 
 mkdir -p "${tmp_remote_repository}/${remote_subdirectory}/opensource"
 
@@ -57,6 +62,8 @@ echo "Packaging Helm chart for file ${central_services_chart}/opensource/Chart.y
 helm package -d "${tmp_remote_repository}/${remote_subdirectory}/opensource" "${central_services_chart}/opensource"
 echo "Packaging Helm chart for file ${secured_cluster_services_chart}/opensource/Chart.yaml"
 helm package -d "${tmp_remote_repository}/${remote_subdirectory}/opensource" "${secured_cluster_services_chart}/opensource"
+echo "Packaging Helm chart for file ${operator_chart_dir}/opensource/Chart.yaml"
+helm package -d "${tmp_remote_repository}/${remote_subdirectory}/opensource" "${operator_chart_dir}/opensource"
 
 echo "Building OSS helm repo index"
 helm repo index "${tmp_remote_repository}/${remote_subdirectory}/opensource"